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小米能夠一砲而紅,主要靠著低價高規的超強吸引力,小米機媲美蘋果(Apple Inc. US-AAPL)或三星電子(Samsung Electronics Co. KR-005930),但價格卻對半砍。
如今小米創辦人、44歲的雷軍準備以飢餓行銷手法進軍全球。雷軍第一步是登陸華人占多數的市場,譬如新加坡等,並挖角谷歌(Google Inc. US-GOOG)副總裁巴拉(Hugo Barra),協助小米進軍全球。小米目標是在2015年手機銷售成長5倍,上看1億支。
巴拉指出:「我們火力全開,快速行動。我們日以繼夜的與供應商及製造夥伴攜手,以滿足需求。」
小米崛起反映大陸經濟丕變,科技公司頭角崢嶸,一如國營企業稱王石油與煤炭業。
大陸家喻戶曉的科技公司包括入口網站騰訊、電腦製造大廠聯想集團(Lenovo Group Ltd. HK-992),以及即將赴美初次公開售股(IPO)籌資數十億美元的大陸電子商務一哥阿里巴巴集團控股等。(譯者:中央社趙蔚蘭)
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2014「米蘭設計周」今天起至13日展開五天展期,LEXUS在展廳中同步舉辦「AMAZING IN MOTION」設計展,邀請三位國際知名設計師根據「AMAZING IN MOTION」概念創作出獨一無二的作品,同時,第二屆LEXUS DESIGN AWARD台灣獲獎者楊孟翎的作品「JoyCarpet」也將一同展出。
在米蘭設計周的LEXUS展廳中,一樓展出三位國際知名設計師獨家打造的「AMAZING IN MOTION」作品。義大利著名品牌設計師Fabio Novembre的「we dance」,將生命以舞蹈的方式呈現,使用科技來表現這支舞蹈的動作,象徵生命的初始,並且和宇宙星辰的運行有直接的連結;日本名設計師Nao Tamura的「 Interconnection」,互聯關係存在於大自然的變化中,探索人類和自然的相互依存;以及由Hiroshi Ishii教授帶領的設計團隊--美國麻省理工學院媒體實驗室(MIT Media Lab)的“TRANSFORM”-讓大家思考從靜態傢俱到動態機器的改變,呈現出科技與設計思維的融合。
LEXUS 邀請三位國際知名設計師創作「AMAZING IN MOTION」作品於2014 米蘭設計周LEXUS展廳公開。圖/LEXUS提供
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